/* memo-editorial.css — the approved audience-pages design language (brief v7).
 *
 * Warm paper, deep terracotta single accent, Fraunces uppercase headlines,
 * editorial asymmetric grid, deal-memo cards (square corners, ink border,
 * dotted ledger rules, hard offset shadow, slight rotation), rough red SKIP
 * stamp, hairlines everywhere else.
 *
 * HEAVY-TREATMENT RULE (per approved design): only three elements per page
 * get the heavy ink border + hard offset shadow — the hero memo card, the
 * Feasibility table, and the final CTA panel. Everything else is hairlines.
 * (.memo--heavy is the only class that applies the heavy treatment.)
 *
 * Headings are uppercase VIA text-transform here — source copy stays
 * mixed-case in the HTML so it remains readable and reusable.
 */

:root {
  --mp-paper:    #F7F4EC;
  --mp-card:     #FFFDF6;
  --mp-ink:      #1C1710;
  --mp-ink-70:   rgba(28, 23, 16, .72);
  --mp-ink-50:   rgba(28, 23, 16, .52);
  --mp-hairline: rgba(28, 23, 16, .18);
  --mp-dot:      rgba(28, 23, 16, .38);
  --mp-terra:    #B0492B;   /* the single accent */
  --mp-terra-deep: #93391F;
  --mp-stamp:    #B3261E;   /* rough red, stamp only */
  --mp-serif:    "Fraunces", Georgia, "Times New Roman", serif;
  --mp-mono:     "IBM Plex Mono", ui-monospace, SFMono-Regular, Menlo, monospace;
  --mp-sans:     -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, sans-serif;

  /* legacy-token bridge so <hc-marketing-footer> (scoped to the old cream
     tokens) renders coherently on the memo paper without loading shared.css */
  --bg-base: #F7F4EC; --bg-paper: #FFFDF6; --bg-elevated: #F0EBDE; --bg-card: #FFFDF6;
  --bg-well: #F0EBDE; --bg-ink: #1C1710;
  --rule-subtle: #E3DDCE; --rule-default: #C9C2B0; --rule-strong: #8A8272;
  --ink-primary: #1C1710; --ink-secondary: #5C554A; --ink-tertiary: #8A8272; --ink-muted: #B0A996;
  --brass: #B0492B; --brass-hover: #93391F; --brass-deep: #93391F; --brass-light: #B0492B;
  --brass-soft: rgba(176, 73, 43, .08); --brass-border: rgba(176, 73, 43, .30); --brass-emphasis: #B0492B;
  --gold: #9A6700; --gold-deep: #9A6700; --gold-soft: rgba(154, 103, 0, .10);
  --pos: #3D6B35; --neg: #B3261E; --warn: #9A6700; --info: #5C554A;
  --font-display: var(--mp-serif); --font-body: var(--mp-sans); --font-mono: var(--mp-mono);
}

/* ---------- base ---------- */
.mp-page { margin: 0; background: var(--mp-paper); color: var(--mp-ink); font-family: var(--mp-sans); line-height: 1.55; -webkit-font-smoothing: antialiased; }
.mp-page a { color: inherit; }
.mp-wrap { max-width: 1120px; margin-inline: auto; padding-inline: clamp(18px, 4vw, 48px); }
.mp-section { padding-block: clamp(36px, 6vw, 76px); }
.mp-section--hairline { border-top: 1px solid var(--mp-hairline); }

/* ---------- typography ---------- */
.mp-eyebrow { font-family: var(--mp-mono); font-size: .72rem; letter-spacing: .16em; text-transform: uppercase; color: var(--mp-terra); margin: 0 0 14px; }
.mp-h1 { font-family: var(--mp-serif); font-weight: 640; text-transform: uppercase; font-size: clamp(1.55rem, 4.4vw, 3.15rem); line-height: 1.06; letter-spacing: .004em; margin: 0 0 18px; text-wrap: balance; }
.mp-h2 { font-family: var(--mp-serif); font-weight: 620; text-transform: uppercase; font-size: clamp(1.25rem, 2.6vw, 1.9rem); line-height: 1.12; margin: 0 0 14px; text-wrap: balance; }
.mp-q  { font-family: var(--mp-serif); font-weight: 640; text-transform: uppercase; font-size: clamp(1.3rem, 3.2vw, 2.3rem); line-height: 1.1; margin: 0 0 22px; }
.mp-sub { font-size: 1.02rem; color: var(--mp-ink-70); max-width: 62ch; margin: 0 0 22px; }
.mp-small { font-size: .82rem; color: var(--mp-ink-50); }
.mp-mono { font-family: var(--mp-mono); }

/* ---------- header / switcher ---------- */
.mp-header { border-bottom: 1px solid var(--mp-hairline); background: var(--mp-paper); }
.mp-header__inner { max-width: 1120px; margin-inline: auto; padding: 14px clamp(18px, 4vw, 48px); display: flex; align-items: baseline; justify-content: space-between; gap: 16px; }
.mp-wordmark { font-family: var(--mp-mono); font-weight: 600; font-size: .95rem; letter-spacing: .06em; text-decoration: none; }
.mp-wordmark .tick { color: var(--mp-terra); }
.mp-nav { display: flex; gap: 18px; font-size: .85rem; }
.mp-nav a { text-decoration: none; color: var(--mp-ink-70); }
.mp-nav a:hover { color: var(--mp-ink); text-decoration: underline; }
.mp-switch { font-family: var(--mp-mono); font-size: .74rem; letter-spacing: .04em; color: var(--mp-ink-50); padding: 10px clamp(18px, 4vw, 48px); max-width: 1120px; margin-inline: auto; }
.mp-switch a { color: var(--mp-ink-70); text-underline-offset: 3px; }
.mp-switch a:hover { color: var(--mp-terra); }

/* ---------- buttons (one primary style per page) ---------- */
.mp-btn { display: inline-block; font-family: var(--mp-mono); font-weight: 600; font-size: .92rem; letter-spacing: .03em; text-transform: uppercase; text-decoration: none; padding: 15px 28px; border: 1.5px solid var(--mp-ink); background: var(--mp-terra); color: #F7F4EC; }
.mp-btn:hover { background: var(--mp-terra-deep); }
.mp-btn:focus-visible { outline: 3px solid var(--mp-terra); outline-offset: 3px; }
.mp-btn-note { display: block; margin-top: 10px; font-family: var(--mp-mono); font-size: .72rem; letter-spacing: .05em; color: var(--mp-ink-50); }
.mp-howlink { font-family: var(--mp-mono); font-size: .78rem; letter-spacing: .04em; color: var(--mp-ink-70); text-underline-offset: 3px; }
.mp-howlink:hover { color: var(--mp-terra); }

/* ---------- deal-memo card ---------- */
.memo { background: var(--mp-card); border: 1px solid var(--mp-ink); border-radius: 0; padding: 0; }
.memo--heavy { border-width: 1.5px; box-shadow: 8px 8px 0 var(--mp-ink); transform: rotate(-.55deg); }
.memo__head { display: flex; justify-content: space-between; gap: 12px; align-items: baseline; font-family: var(--mp-mono); font-size: .72rem; letter-spacing: .08em; text-transform: uppercase; padding: 10px 16px; border-bottom: 1px solid var(--mp-hairline); color: var(--mp-ink-70); }
.memo__head .dot { color: var(--mp-terra); }
.memo__body { padding: 16px; }
.memo__caption { font-family: var(--mp-mono); font-size: .7rem; letter-spacing: .12em; text-transform: uppercase; color: var(--mp-ink-50); margin: 0 0 10px; }
.memo__rows { list-style: none; margin: 12px 0 0; padding: 0; }
.memo__row { display: flex; align-items: baseline; gap: 8px; padding: 7px 0; border-bottom: 1px dotted var(--mp-dot); font-size: .88rem; }
.memo__row:last-child { border-bottom: 0; }
.memo__label { color: var(--mp-ink-70); }
.memo__leader { flex: 1; }
.memo__val { font-family: var(--mp-mono); font-size: .84rem; white-space: nowrap; }
.memo__row--locked .memo__val { filter: blur(5px); user-select: none; }
.memo__scorerow { display: flex; align-items: center; justify-content: space-between; gap: 14px; padding: 12px 0 4px; }
.memo__scorelabel { font-family: var(--mp-mono); font-size: .68rem; letter-spacing: .12em; text-transform: uppercase; color: var(--mp-ink-50); }
.memo__score { font-family: var(--mp-mono); font-weight: 600; font-size: 2.5rem; line-height: 1; }
.memo__score .of { font-size: .9rem; color: var(--mp-ink-50); }

/* ---------- rough red stamp ---------- */
.stamp { display: inline-block; font-family: var(--mp-mono); font-weight: 700; font-size: 1.05rem; letter-spacing: .18em; text-transform: uppercase; color: var(--mp-stamp); border: 3px solid var(--mp-stamp); padding: 4px 14px 3px; transform: rotate(-7deg); opacity: .88; box-shadow: inset 0 0 0 1.5px var(--mp-card), inset 0 0 0 2.5px var(--mp-stamp); mask-image: radial-gradient(circle at 30% 40%, #000 96%, transparent 100%); }
.stamp--sm { font-size: .8rem; border-width: 2.5px; padding: 2px 9px 1px; letter-spacing: .14em; }

/* ---------- gate cards ---------- */
.gate-cards { display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(14px, 2.4vw, 26px); margin-block: 8px 26px; }
.gate-card { display: block; text-decoration: none; background: var(--mp-card); border: 1px solid var(--mp-ink); padding: 18px 18px 16px; box-shadow: 5px 5px 0 rgba(28, 23, 16, .82); transition: transform .12s ease, box-shadow .12s ease; }
.gate-card:nth-child(1) { transform: rotate(-.7deg); }
.gate-card:nth-child(2) { transform: rotate(.45deg); }
.gate-card:nth-child(3) { transform: rotate(-.4deg); }
.gate-card:hover, .gate-card:focus-visible { transform: rotate(0) translate(-2px, -2px); box-shadow: 8px 8px 0 var(--mp-ink); outline: none; }
.gate-card__title { font-family: var(--mp-serif); font-weight: 640; text-transform: uppercase; font-size: clamp(1.15rem, 1.9vw, 1.5rem); line-height: 1.05; margin: 0 0 4px; }
.gate-card__role { font-family: var(--mp-mono); font-size: .68rem; letter-spacing: .12em; text-transform: uppercase; color: var(--mp-terra); margin: 0 0 12px; }
.gate-card__hook { font-family: var(--mp-serif); font-size: .95rem; font-style: italic; color: var(--mp-ink-70); margin: 0 0 14px; line-height: 1.45; }
.gate-card__price { font-family: var(--mp-mono); font-size: .66rem; letter-spacing: .05em; color: var(--mp-ink-50); margin: 0 0 12px; }
.gate-card__go { font-family: var(--mp-mono); font-size: .74rem; letter-spacing: .08em; text-transform: uppercase; color: var(--mp-ink); border-top: 1px dotted var(--mp-dot); padding-top: 10px; }
.gate-card:hover .gate-card__go { color: var(--mp-terra); }

/* ---------- proof trio (NO. 01-03) ---------- */
.proof { list-style: none; margin: 18px 0 0; padding: 0; max-width: 68ch; }
.proof li { border-top: 1px solid var(--mp-hairline); padding: 16px 0 18px; }
.proof__no { font-family: var(--mp-mono); font-size: .72rem; letter-spacing: .14em; color: var(--mp-terra); display: block; margin-bottom: 6px; }
.proof strong { font-family: var(--mp-serif); font-weight: 620; font-size: 1.02rem; }
.proof p { margin: 6px 0 0; color: var(--mp-ink-70); font-size: .95rem; }

/* ---------- founder letter ---------- */
.letter { background: var(--mp-card); border: 1px solid var(--mp-hairline); padding: clamp(22px, 3.4vw, 40px); max-width: 620px; }
.letter p { font-family: var(--mp-serif); font-weight: 420; font-size: 1.04rem; line-height: 1.68; margin: 0 0 16px; }
.letter p:last-of-type { margin-bottom: 0; }
.letter__sig { font-family: var(--mp-mono); font-size: .84rem; letter-spacing: .04em; color: var(--mp-ink-70); margin-top: 20px; border-top: 1px dotted var(--mp-dot); padding-top: 14px; }

/* ---------- tool blocks ---------- */
.tools { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(20px, 3vw, 36px) clamp(24px, 4vw, 56px); margin-top: 10px; }
.tool { border-top: 1px solid var(--mp-hairline); padding-top: 14px; }
.tool__name { font-family: var(--mp-mono); font-size: .76rem; letter-spacing: .14em; text-transform: uppercase; color: var(--mp-ink); margin: 0 0 8px; }
.tool__name::before { content: "· "; color: var(--mp-terra); } /* decorative ledger tick (middot, per no-em-dash rule) */
.tool p { margin: 0 0 10px; color: var(--mp-ink-70); font-size: .95rem; max-width: 52ch; }
.tool--wide { grid-column: 1 / -1; } /* extra weight: full row */
.tool--wide .tool__name { font-size: .9rem; }
.tool--wide p { font-size: 1.04rem; max-width: 68ch; }

/* ---------- feasibility sample table ---------- */
.feas { background: var(--mp-card); border: 1.5px solid var(--mp-ink); box-shadow: 8px 8px 0 var(--mp-ink); transform: rotate(.35deg); overflow: hidden; }
.feas__label { display: flex; justify-content: space-between; gap: 10px; font-family: var(--mp-mono); font-size: .68rem; letter-spacing: .14em; text-transform: uppercase; padding: 9px 14px; border-bottom: 1px solid var(--mp-ink); color: var(--mp-stamp); }
.feas__label span:last-child { color: var(--mp-ink-50); }
.feas__scroll { overflow-x: auto; }
.feas table { border-collapse: collapse; width: 100%; min-width: 640px; font-size: .82rem; }
.feas th, .feas td { text-align: right; padding: 9px 12px; border-bottom: 1px dotted var(--mp-dot); font-family: var(--mp-mono); font-size: .78rem; white-space: nowrap; }
.feas th { font-weight: 600; }
.feas thead th { border-bottom: 1px solid var(--mp-hairline); text-transform: uppercase; letter-spacing: .06em; font-size: .68rem; color: var(--mp-ink-70); }
.feas th:first-child, .feas td:first-child { text-align: left; font-family: var(--mp-sans); font-size: .8rem; color: var(--mp-ink-70); white-space: normal; }
.feas tbody tr:last-child td, .feas tbody tr:last-child th { border-bottom: 0; }
.feas col.is-fit { background: rgba(176, 73, 43, .07); }
.feas .fit-tag { display: inline-block; font-size: .58rem; letter-spacing: .12em; color: #F7F4EC; background: var(--mp-terra); padding: 2px 6px; margin-left: 6px; vertical-align: middle; }
.feas .is-skip { color: var(--mp-ink-50); opacity: .55; }
.feas__foot { font-family: var(--mp-mono); font-size: .68rem; letter-spacing: .06em; color: var(--mp-ink-50); padding: 8px 14px; border-top: 1px solid var(--mp-hairline); }

/* ---------- hero grid (asymmetric) ---------- */
.mp-hero { display: grid; grid-template-columns: minmax(0, 7fr) minmax(0, 5fr); gap: clamp(26px, 4.5vw, 64px); align-items: start; }

/* ---------- final CTA ---------- */
.mp-final { background: var(--mp-card); border: 1.5px solid var(--mp-ink); box-shadow: 8px 8px 0 var(--mp-ink); transform: rotate(-.35deg); padding: clamp(26px, 4vw, 48px); text-align: center; }
.mp-final .mp-h2 { margin-bottom: 20px; }

/* ---------- quiet strip + gate footer ---------- */
.mp-quiet { display: flex; flex-wrap: wrap; gap: 8px 22px; align-items: baseline; font-family: var(--mp-mono); font-size: .74rem; letter-spacing: .05em; color: var(--mp-ink-50); }
.mp-quiet a { color: var(--mp-ink-70); text-underline-offset: 3px; }
.mp-quiet a:hover { color: var(--mp-terra); }
.mp-gatefoot { border-top: 1px solid var(--mp-hairline); padding: 18px 0 26px; }
.mp-gatefoot nav { display: flex; flex-wrap: wrap; gap: 8px 26px; font-family: var(--mp-mono); font-size: .76rem; }
.mp-gatefoot a { color: var(--mp-ink-70); text-underline-offset: 3px; }

/* ---------- responsive ---------- */
@media (max-width: 900px) {
  .mp-hero { grid-template-columns: 1fr; }
  .tools { grid-template-columns: 1fr; }
}
@media (max-width: 720px) {
  .gate-cards { grid-template-columns: 1fr; gap: 12px; }
  .gate-card { display: grid; grid-template-columns: 1fr auto; grid-template-areas: "title go" "role go" "hook go" "price go"; align-items: center; padding: 12px 14px; box-shadow: 4px 4px 0 rgba(28, 23, 16, .82); }
  .gate-card__title { grid-area: title; font-size: 1.06rem; margin: 0; }
  .gate-card__role { grid-area: role; margin: 2px 0 4px; }
  .gate-card__hook { grid-area: hook; font-size: .82rem; margin: 0; }
  .gate-card__price { grid-area: price; margin: 4px 0 0; }
  .gate-card__go { grid-area: go; border-top: 0; padding: 0 0 0 14px; align-self: center; }
  .mp-h1 { font-size: clamp(1.28rem, 6vw, 1.55rem); }
  .mp-sub { font-size: .92rem; margin-bottom: 16px; }
  .mp-section { padding-block: 26px; }
  .memo--heavy { box-shadow: 6px 6px 0 var(--mp-ink); }
}